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Reply publicly whenever possible. It is easy to reply with a direct (private) message, but then people do not see your reply. If you do not this too often, you might find you rarely publicly reply on your profile an http://www.hollistercofrance9s.com - hollister frnace ;d people think you are snotty and unsociable.
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Do not post cryptic Tweets. Ensure your Tweet will be understood by all.
Do not Tweet if the content is dull! If it is not interesting, then skip Tweeting it. This way, you will not lose followers while you are actively trying to increase the number of people following you.
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